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EHR Hotels & Resorts Yilan: 1,700 sets were sold within a single hour, setting various records included the fastest amount of sales, the most rooms, highest value, largest number of guests, and most benefits in the history of Taiwan's hotel industry.
EHR Hotels & Resorts Yangemi and EHR Hotels & Resorts Yilan joint sale: The sale created NT$60 million in revenue within forty-eight hours. 12,000 rooms were sold and 50,000 customers stayed at the hotel for quite an impressive result.
In addition, Eastern aggressively seeks alliance and plans to provide quality service and itineraries filled with Taiwanese culture for mainland visitors to Taiwan. Eastern will be forming alliance with China's diverse resorts, tourism or hotel industries; on the one hand Eastern will establish standardized processes and operating systems, and on the other hand integrating physical and virtual marketing in order to construct jointly high-quality tours with rich culture and local customs.